ABOUT US
ABOUT US
WE’RE TWO STRATEGIC CREATIVES +
ONE CREATIVE STRATEGIST.
A TIGHT TRIO OF SHARP MINDS,
SCRAPPY HEARTS, AND FOUNDER ENERGY WHO LOVE TO OVERTHINK
AND OVERDELIVER.
THAT’S OUR SUPERPOWER.
YOU’RE WELCOME.
HOW WE’RE WIRED
Brands have souls. Our job is to find yours.
When the work has soul, it stops feeling like content and starts making you feel something
The team you meet is the team you get. Every deliverable. Every Zoom. Always us.
When the work calls for it, we add in an extended bench of stellar talent.
Trust and results matter. Oftentimes, our clients don't look for a new agency. They hand us the keys to another project or brand.
Our work has been recognized by Adweek, AdAge, Communication Arts, The One Show, and the Effies. Not that we’re keeping score. (We’re keeping score.)
SMALL TEAM. BIG IDEAS.
CHRIS CHAO
Creative Director/Art
Visual obsessive who mentally redesigns everything within eyesight. Logos, end frames, hair styles… nothing escapes him.
KATIE YOUNG
Creative Director/Copy
A New Yorker with a Midwestern heart, a fingers-on-fire typing speed, and a serious case of FOMO.
ROHINI SAHNI
Director of Strategy/Planning
Full-time strategist. Part-time creative whisperer. Occasional hammer.
A BIT OF FLATTERY
“They make a dollar look like ten. And I never wondered if they’d deliver, just which killer option to pick.”
–– VANESSA SOBERS,
VP Marketing,
Beauty at Helen of Troy
“They listen, give ideas their due consideration and bring fresh surprising ideas every time.”
–– HELEN MC DERMOTT,
Dir of Brand Marketing,
Beauty at Helen of Troy
“It’s rare to find a partner that excels in both strategic and creative work, even though a lot of agencies say that.”
–– RACHEL PAFF,
Global Brand Comms &
Strategy, Kao
WHAT WE DO
STRATEGY
Research, Trends, and Truths
Positioning & Communication Planning
CREATIVE
Campaign Platforms
Brand Guidelines: Incl. tone of voice, look & feel
Naming
Logo + Identity Systems
Multi-Channel Execution: Social & influencer content, broadcast, in-store, all the things
UX & Content Strategy
PRODUCTION
Integrated Content, Broadcast Planning & Production
Toolkit + Asset Development
Production Oversight + Vendor Management
IAT Collaboration